Coney Island tourism was one of the winners in the third year of Governor Cuomo’s Regional Economic Development Councils competition. An award of $225,000 to the Alliance for Coney Island for improvements to the tourism initiative “The One and Only Coney” was among 824 statewide projects receiving a share of $715.9 million in New York State economic development funding.
“The campaign aims to draw tourists by marketing and expanding seasonal events and programs that will reintroduce Coney Island as America’s Playground, furthering the appeal of Coney Island as a tourism destination,” according to a release from the Governor’s Press Office. New York City received $57.4 million, including funding for a tech incubator in Queens and program expansion and improved accessibility at New York Botanical Gardens.
Founded in 2012, the Alliance for Coney Island is a successor to the Coney Island Development Corporation. The non-profit’s mission is “continuing the transformation of Coney Island into a year-round, world-class recreational oceanfront destination while improving the quality of life of the entire Coney Island community.”
Current opportunities on the organization’s website include RFPs for a creative agency/graphic designer firm as well as for fireworks shows and outdoor movie screening vendor services for the annual Flicks on the Beach program for 2014. The Alliance is also seeking sponsors for programming.
Free events such as Coney Island’s Friday night fireworks are currently supported by funding from the Alliance’s founding members. In the past, Schaefer Beer sponsored free Tuesday night fireworks from 1949 till they pulled out in 1968, writes Charles Denson in Coney Island: Lost and Found. The Village Voice sponsored the much-missed Siren Music Festival, a free indie rock concert from 2001-2010.
This promotional short “Coney Is…” showcases the Parachute Jump’s new lights, restored B&B Carousell and future improvements at the New York Aquarium. “The One and Only Coney” is Back, it says.
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