The second new commercial building to be constructed in Coney Island since the rezoning broke ground on the north side of Surf Avenue next door to Stillwell Terminal. “This is a spectacular location for a restaurant or nightclub, broker Joe Vitacco tells ATZ. “We are looking for quality tenants that will add to the growth of Coney Island.” The new building will be across the street from Thor Equities’ new retail-only building on the southeast corner of Surf and Stillwell, on the site of the demolished Henderson Music Hall.
The lot at 1223 Surf Avenue was in the news in December 2010, when we reported that Popeye’s Chicken was offered a lease in the new building for which plans had been filed. Construction was delayed and Popeye’s ended up relocating earlier this year to the Popper Building on the south side of Surf. Says Vitacco, “Finally, after two years of submitting and resubmitting and resubmitting again to the MTA and the Buildings Department, ground was broken for a two story, 15,000 square foot building at 1223 Surf Avenue in Coney Island. The first floor will be 10,000 square feet and the second floor will be 5,000 sq feet with a 2,500 square foot terrace. The second floor will be 22 feet above Surf Avenue with a view of the Atlantic Ocean and Luna Park.”

First Floor: Plan for Two Story Commercial Building 1223 Surf Avenue in Coney Island
The owner of 1223 Surf Avenue, Fox 18 Realty, LLC, purchased the lot from Horace Bullard for $1,344,000 in 2010. The property has been vacant since 2001, when the Giuliani administration repeatedly ticketed and finally got rid of the flea market that had operated on the lot since the 1980s. The headline in the Daily News read “CONEY SMALL BIZ BLITZ STORM OF TICKETS TIED TO DEBUT OF CYCLONES.”
Prior to the flea market, independent rides have come and gone from the lot for as far back as anyone can recall. In the late 1940s and 1950s, the Pinto Brothers, who also manufactured kiddie rides on 8th Street in Coney Island, operated a Whip here and a Crazy Ghost ride nearby. In the 1960s this location was home to McCullough’s Illions carousel, which was moved from Surf and 15th Street, until it was dismantled in 1968. A Sky Rapids water slide, a Jumbo coaster that resembled a Jumbo Jet, and go karts took turns operating there in the 1970s.
Once home to a variety of rides including Bumper cars and the B & B Carousell, the north side of Surf Avenue is now attracting bars, clubs and restaurants. Coney Island Bar & Grill, Tattoo Shot Lounge and the popular Grimaldi’s Pizzeria are the new face of the north side of Surf. At long last, the furniture stores named after amusement parks appear to be on their way out.

Sky Rapids Ride at 1223 Surf Avenue, Coney Island January 1, 1979. Photo by Abe Feinstein via Coney Island History Project
Related posts on ATZ…
June 23, 2012: Opening Today: Coney Island Grimaldi’s Pizzeria
May 29, 2012: Photo Album: Coney Island Lights & Signs of the Times
February 2, 2012: Thor’s Coney Island: Generic New Building at Surf & Stillwell
October 17, 2011: Popeyes Chicken Returning to Coney Island’s Surf Avenue
Fantastic news! Thanks for posting it. More year round development coming! Any idea when Tom’s opens up on the Boardwalk?