The year is young but ATZ already has exclusive news of the first lease of 2016 on Coney Island’s franchise restaurant row, the north side of Surf Avenue. Broker Joe Vitacco says, “On Friday we signed a lease, for the 1,900 square foot space at 1223 Surf Avenue, with franchisee Nafees Bukhara. Nafees owns the Popeye’s on Surf Avenue and will be opening a Pizza Hut Express.”
Bukhara will also open a Red Mango franchise, for which he bought the rights from Rahman Hashimi, the Johnny Rockets franchisee, as well as a pretzel franchise. The Pizza Hut Express will be on the ground floor to the right of the 6,000 square foot Johnny Rockets, in a building that has been under stop-and-go construction since a lease deal was signed three years ago.
“You ask why we don’t do Mom and Pops,” Vitacco said last year, in an ongoing conversation that began with ATZ’s 2012 post “Will Coney Island’s Surf Ave Become a Mecca for Franchises?” He says that Mom and Pops wouldn’t be able to afford this, referring to the extraordinary delays and ballooning costs due to city and MTA red tape.
Unlike Manhattan, where Mom and Pops are being forced out by landlords who triple the rent and then turn around and lease to chains or upscale businesses, the new franchises on Coney Island’s Surf Avenue are replacing vacant lots or illegal furniture stores which have existed for years in defiance of the zoning.
Until the early 1980’s the north side of Surf was home to individually-owned penny arcades and a variety of rides including bumper cars, carousels and even a Jumbo Jet-style coaster. By the time the last ride– Coney Island’s B & B Carousell — closed in 2005, the north side was known as the wrong side of Surf Avenue to locate a business because of the lack of foot traffic. Now it is a mix of franchises and a few Mom & Pops like the Red Doors Bar & Grill and Luna Park Cafe.
Related posts on ATZ…
September 11, 2013: Subway Cafe to Replace Furniture Store on Coney Island’s Surf Ave