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World Famous Bob Speaking at Save Coney Island Rally, Brooklyn Borough Hall. Photo © jane_jacobs_saves_coney via flickr
World Famous Bob Speaking at Save Coney Island Rally, Brooklyn Borough Hall. Photo © jane_jacobs_saves_coney via flickr

I’ve never had anything against tall skinny buildings. I’ve always thought Manhattan was beautiful. But in Brooklyn I just thought they’d like to keep it short and wide and that’s why I live here.

–Burlesque artist World Famous BOB, emceeing Sunday’s Last Chance to Save Island Rally.

The Burlesque at the Beach bombshell held up “Before” and “After” renderings to show the folly of the City’s rezoning plan. The plan would allow high-rises of up to 27 stories along the south side of Surf Avenue, walling off and casting shadows across the world famous seaside amusement district.

BOB urged New Yorkers to call their City Council members before the full Council votes on the plan this Wednesday. “I am a huge fan not only of Brooklyn, but specifically of Coney Island,” said the New York Burlesque Festival’s “Most Inspiring” performer. “There’s no better way I would personally like to spend a Sunday afternoon than with a bunch of people who not only love Coney Island but love it enough to actually came down here and request that it get saved.” If you missed the rally, here’s how you can request that it get saved.

ATZ will dutifully phone our Council member a third time. But we would feel more confident about the outcome of Wednesday’s Council meeting if the World Famous BOB were City Council Speaker instead of Bloomberg’s henchwoman Christine Quinn! Last week Coney Island’s Councilman Domenic Recchia said in a statement posted on his blog, “I know that there are those who would like to see lower buildings on the south side of Surf Avenue. We just couldn’t make this work and will be moving forward with project that you see today.”

On the plus side, the Councilman’s post mentioned discussions with the administration about expanding the area for outdoor amusements. “I hope that by the time the entire City Council votes on this plan, on July 29th, I will have great news for everyone.” We’re sitting on the edge of our seats till then, when presumably we’ll find out what kind of deal the City is currently cutting with real estate speculator Thor Equities behind closed doors.

Speakers at the Last Chance to Save Coney rally also included Juan Rivero of Save Coney Island, Mermaid Parade founder and Coney Island’s permanently unelected “Mayor” Dick Zigun, “Coney Island: Lost & Found” author and historian Charles Denson, Cyclone roller coaster operator and former Astroland owner Carol Hill Albert, Miss Cyclone Angie Pontani, Lola Staar Souvenir Boutique owner Dianna Carlin, activist and author Kevin Powell, Green Party mayoral candidate Rev. Billy Talen and musician Amos Wengler singing his anthem “Save Coney Island.”

Last Chance to Save Coney Island Rally, Brooklyn Borough Hall. Photo © jane_jacobs_saves_coney via flickr

Mayoral candidate Rev Billy Talen Speaking at Last Chance to Save Coney Island Rally, Brooklyn Borough Hall. Photo © Robert & Robbie Bailey via jane_jacobs_saves_coney flickr

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This Dragon Wagon Kiddie Coaster in Coney Island was purchased by Butler Amusements last year from Michael Jacksons Neverland Ranch. Photo © Tricia Vita/me-myself-i via flickr

This Dragon Wagon Kiddie Coaster in Coney Island was purchased by Butler Amusements last year from Michael Jackson's Neverland Ranch. Photo © Tricia Vita/me-myself-i via flickr

On the Boardwalk side of Joe Sitt’s “Dreamland Park” on the former Astroland site, you’ll find the Dragon Wagon Kiddie Coaster. The Wisdom Industries ride is a familiar sight on the carnival circuit. But the Coney Island ride’s claim to fame is that it came out of Michael Jackson’s private amusement park at Neverland Ranch.

Although the Dreamland Dragon Wagon’s history has not been publicized, Jackson’s death has thrust the former Neverland rides at carnivals and parks across the country into the media spotlight. At Beech Bend Park in Bowling Green, Ky, which has the pirate ship ride said to be Jackson’s favorite, complimentary rides were offered as a tribute to the King of Pop and a temporary memorial will soon be replaced with a permanent plaque. Will Coney’s Dragon Wagon follow suit with its own tribute to Michael Jackson?

ATZ learned of the Coney Island ride’s Neverland provenance earlier this month in a conversation with the ride’s owner, Earl “Butch” Butler, CEO of California-based Butler Amusements. The carnival owner purchased four rides from the Jackson ranch last year including the Balloon Samba ride, which is currently at California’s Alameda County Fair. Butler is the new carnival provider for the California State Fair and has a strong fair and festival route in California, Oregon and Washington State.

Butler Amusements Cotton Candy Wagon in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

Butler Amusements Cotton Candy Wagon in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

As a reporter for the trade publication Amusement Business, I’d interviewed Butler and found him to be a class act. His show was awarded the prestigious Circle of Excellence Designation by the Outdoor Amusement Business Association (OABA) in 2005. When ATZ saw “Butler Amusements” name on the cotton candy trailer in Thor Equities’ temporary park in Coney Island, we were absolutely astonished. What made Butler come all the way from California to Coney’s sandy shore when East Coast ride operators galore turned down offers to play Joe Sitt’s Dreamland? We figured either Butler knew something we didn’t (Sitt decides to sit on land and offers multi-year contracts?) or we knew something Butler didn’t (Joe Sitt said amusements don’t make money. Shopping is the new amusement, full speed ahead with rezoning for big box retail!). We phoned Butler to get the scoop.

It turns out that Butler’s Coney connection is his friend and fellow Californian John Strong whose sideshow has been operating in Sitt’s would-be Dreamland since April. “John grew up on our show,” said Butler, “but has since gone off on his own. He said, ‘you’ve got to come out and see this.’ ” At first Butler thought Coney Island was too far, but Strong kept calling him and said they were having trouble getting rides. Butler agreed to fly out and see the situation. His impression: “Coney Island needs upgrading.”

New Ride on the Skyline: Butler Amusements Star Dancer. Photo © Tricia Vita/me-myself-i via flickr

New Ride on the Skyline: Butler Amusements Star Dancer. Photo © Tricia Vita/me-myself-i via flickr

Butler agreed to send four rides from his arsenal of 135 rides. The rides include the Star Dancer, a 101-foot tower ride by Larsen International that combines the carousel and Gondola wheel. It offers a spectacular view of the midway. “The Star Dancer would fit here because people could look out over the beach and the Boardwalk,” said Butler, who noted that he could spare the ride because it’s not popular at fairs where it loses riders to more thrilling rides. He also sent a jewel box of a carousel equipped with menagerie animals as well as horses. The ride had been in storage since it came out of a mall in Chula Vista. The kiddie rides are the Dragon Wagon purchased from Neverland in 2008 and a walk-though play attraction called Kid Zone.

Cat figure on Butler Amusements Carousel. Photo © Tricia Vita/me-myself-i via flickr

Cat figure on Butler Amusements Carousel. Photo © Tricia Vita/me-myself-i via flickr

Asked if he would be sending more rides, Butler said he sent the four rides to “test market” Coney Island. He also sent his right hand man Bobby Merten, former owner of B & B Amusements, to set up the rides and oversee operations for the first couple of weeks. Butler’s strong fair route precludes sending more rides at this time, but he has hopes of putting kiddie rides in Thor Equities “Flea by the Sea” tents on Stillwell for the Christmas season.

ATZ has spoken with East Coast amusement operators who declined offers to bring their rides to Sitt’s temporary park due to inflated rents or because they already have a strong route and cannot spare the rides. One operator told ATZ the rent was twice as much as he would expect to pay. Asked about his contractual arrangements with Sitt, Butler said that he has a one-year contract with an option for another year, and that the rent was 35 per cent higher than what he would usually pay.

Butler Amusements Star Dancer in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

Butler Amusements Star Dancer in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

Although Butler has over 135 rides, he also has major commitments including contracts with four state fairs with concurrent dates: the California State Fair, (Aug 21-Sept 7), the Evergreen Washington State Fair (40 rides; Aug 27-Sept-7) and both the Western and Eastern Idaho State Fairs (late August-early September). In the case of Cal Expo, Butler’s new contract is for a ten-year term and requires him to provide a minimum of 55 rides, 40 games and 13 food stands.

This illustrates the absurdity of Thor Equities so-called efforts to recruit amusement operators to bring spectacular or major rides to Coney Island. If amusement ride operators are operating on a year to year basis, they simply can’t afford to invest in new equipment. As for whether the temporary fair that Joe Sitt calls “Dreamland Park” will be operating next year, much depends on whether the City rezoning plan for Coney Island passes in the City Council this month. And whether or not the City comes to some kind of 11th hour deal to acquire the property from Thor Equities.

Medallion on Butler Amusements Carousel in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

Medallion on Butler Amusements Carousel in Coney Island. Photo © Tricia Vita/me-myself-i via flickr

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November 23, 2009: The Contenders from A to Z: Coney Island Amusement Operator RFP

August 26, 2009: Michael Jackson’s Neverland Ride for Sale in Coney Island!

August 5, 2009: Coney Island Has 56 Rides and 33 More Days of Summer!

July 8, 2009: Coney Island Wish List: Michael Jackson’s Bumper Car Ride for Sale on eBay

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Mayor Michael Bloomberg, Councilman Domenic Recchia & Borough President Marty Markowitz at Opening Night of Ringling Bros Circus in Coney Island. Photo by Pablo57 via flickr

Mayor Michael Bloomberg, Councilman Domenic Recchia & Borough President Marty Markowitz at Opening Night of Ringling Bros Circus in Coney Island. Photo by Pablo57 via flickr

photo via pablo57, flickr

At Thursday’s dazzling opening night of the Ringling Bros. Coney Island Boom A Ring Circus, a cavalcade of politicians stepped into the ring with the performers in a Salute to Coney Island. Mayor Bloomberg, who was presented with a ringmaster’s top hat, remarked that he worked in “the Second Greatest Show on Earth”—politics.

The Mayor spent $84.5 million to win the last election. This time round aides say he plans to spend up to $100 million after successfully overturning the term limits. I’ve already received more than a dozen campaign calls and fliers. On opening night at the circus in Coney, I was surprised to see Boom A Ring Boulevard (21st Street) lined with electioneerers holding clipboards and campaign signs that read “Brooklyn for Bloomberg.” Inside the circus, my friend was stunned to encounter men in suits trying to hand out Mayor Mike brochures to people waiting to use the Port-O-Potties during intermission.

The Mayor and city officials deserve a standing ovation for bringing Ringling Bros. to Coney Island after the circus’s negotiations with greedy landlord Joe Sitt of Thor Equities fell through. But if the Mayor wants to win my vote, he must first Save Coney Island’s amusement zone from Joe Sitt’s desecration.

What about the $60 million difference between Sitt’s asking price and the City’s “final offer” for the People’s Playground? Bloomberg the philanthropist could chip in anonymously as he has done when giving $175 million intended for the City’s not-for-profits to the Carnegie Corporation. Or considering the city’s budget constraints, perhaps Bloomie could pay the entire $165 million and we’ll name a new roller coaster after him.

Electioneering at the Circus. Photo © Tricia Vita/me-myself-i via flickr

Electioneering at the Circus. Photo © Tricia Vita/me-myself-i via flickr

What’s the advantage of re-electing a billionaire mayor who is the nation’s no. 1 philanthropist (donated $235 million in 2008) if he can’t save Coney Island from being gutted during his administration by a predatory real estate speculator?

Bloomberg the philanthropist told the NY Times, “As the economy took a turn from bad to worse, I felt it was the right time — the essential time — for someone like me, someone who’s been so fortunate in my own life, to step up and give back even more. I don’t think of it only as a responsibility, but as a privilege.”

Ask yourself this question: Is Coney Island better off or worse off since Bloomberg became Mayor? The Bloomberg administration started this Coney Island rezoning hoopla that triggered Joe Sitt’s destructive buying spree. The Mayor is obligated to set things right.

It’s time for Bloomberg the philanthropist to buy the People’s Playground and give it back to the People of New York!

Astroland Receives Last Rites. Savitri D,  Dick Zigun, and Reverend Billy put the developer in charge of this travesty on trial. Sept 7, 2008. Photo © Tricia Vita/me-myself-i via flickr

Astroland Receives Last Rites. Savitri D, Dick Zigun, and Reverend Billy put the developer in charge of this travesty on trial. Sept 7, 2008. Photo © Tricia Vita/me-myself-i via flickr

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