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club atlantis mermaid

Club Atlantis Mermaid Resurfaces. January 15, 2012. Photo © Bruce Handy. All Rights Reserved

Signage for Coney Island’s Club Atlantis, including this voluptuous mermaid, resurfaced after the sign for the evicted Cha Cha’s Bar & Cafe was removed from the building’s facade. The Boardwalk store was home to the Atlantis from the 1940s through the 1990s. In the last few years of its life, the letters from the famed sign that spelled Atlantis became corroded and were removed. This hand-painted signage replaced it. Does anyone recall who painted it and when?

The club had many different owners over the years, including Murray Weingar, a co-owner of Miami’s Copacabana, and bandleader Mousey Powell in the 1940s. In the ’70s, the Atlantis featured a singing cowboy and in the ’90s it became a Latin dance club, writes Charles Denson in Coney Island: Lost and Found. Cha Cha’s, the Home of Wild Women and Wise Guys, was also called Cha Cha’s Club Atlantis until it closed at the end of October.

One of the earliest mentions we could find for the Atlantis was during World War II. A notice in the July 11, 1942 edition of the Billboard said:

Atlantis bar, grill and dance hall on the Boardwalk, owned by Murray Weingar and Hymie Schuman, operates under blue dim-outs after sundown. Bar trade on main floor entertained by Ralph Lawrence, accordionist; Embassy Trio, singers and intrumentalists, with Ruth Blair doing the vocals. Patriotic display changed weekly in bar’s center. On top deck is a squared arena for the jitterbugs tripping to Sol Curry’s Ork and applauding Karen Kaye’s singing.

Tom’s Restaurant of Prospect Heights is renovating the Boardwalk space formerly occupied by both Cha Cha’s and Nathan’s, the site of the original Atlantis. The new restaurant will have a roof deck and is expected to open in April. Cha Cha’s, one of six Boardwalk businesses whose leases were not renewed by Central Amusement International, is seeking to relocate nearby.

Thanks to Coney Island photographer and Sunday archaeologist Bruce Handy for these photos!

Club Atlantis Signage Resurfaces. January 15, 2012. Photo © Bruce Handy. All Rights Reserved

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In July, ATZ posted Circus Portraits: Photography by Kevin C Downs. Circus Vidbel was in Coney Island for an abbreviated run, but Kevin Downs photographs of the performers have a timeless quality that evokes the classic portraiture of the Golden Age of the Circus. You can view the complete set, including a few candids, on the photographer’s website.

Ambra Zerbini, Zamperla-Zoppe Riders, Coney Island July 12, 2011. Photo © Kevin C Downs

The 1927 film “IT” made Brooklyn-born Clara Bow a sex symbol. In August, Video of the Day: “IT Girl” Clara Bow in Coney Island featured anecdotes about Bow and this scene from the film. She plays a shop girl who goes on a first date with her boss to Coney’s Steeplechase Park, where the Human Roulette Wheel and the Barrel of Love help them get acquainted.

Brooklyn-born singer-songwriter Garland Jeffreys’ album “The King of In Between” has been called “as uncannily fresh and forceful as the songs on his debut record, from 1973″ by the New Yorker and it’s on plenty of year-end Top 10 lists. You’ll see why in this live performance of Coney Island Winter: Garland Jeffreys Live on Letterman

New York City hasn’t had any snow since the freaky October snowstorm dubbed Snowtober on the web. In addition to a snow-covered Coney Island Boardwalk, photographer Bruce Handy’s flickr slide show offers snow-dusted Halloween characters and the rare sight of the Wonder Wheel’s cars, which ordinarily have been taken down for the winter before the first snowfall.

As ATZ reported exclusively early this month, Miss Coney Island and Coney Island Always, along with Skin the Wire and two or three other games, are moving from Jones Walk to booths on West 12th Street. Their location is next to the Coney Island History Project. Bring a roll of quarters because it will still be “25¢ to Laugh,” “25¢ to Smile,” and “25¢ to Fall in Love” with the famed mannequin, who is expected to debut a new outfit and new music this season.

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Subway Sun

Vintage subway ad for One The Only Coney Island! Photo © Bruce Handy. All Rights Reserved

“FABULOUS! FAMOUS! THRILLING!…THE ONE THE ONLY Coney Island!” This vintage Subway Sun ad featuring a couple of happy Parachute Jump riders advised subway riders to take the BMT or IND “D” to Coney Island. The poster has made a comeback in one of the vintage buses that the MTA is running for the holidays. Coney Island photographer Bruce Handy spotted it and other retro ads in 1950s-and 1960s-era buses running the M42 crosstown route through today, December 23rd.

The Subway Sun series was the work of cartoonist Amelia Opdyke Jones aka “Oppy” and dates from the 1940s through the 1960s. Check out Bruce’s flickr slide show to see the vintage buses and ads for NATO, Clark Bars (“You’ll like it a whale of a lot!”), Maidenform Bras, Rockaways’ Playland and “Special Fireworks Shows” in Coney Island on September 9 and 16th! The mid-September dates coincided with the Mardi Gras parades produced by the Coney Island Chamber of Commerce from 1903 through 1954.

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