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Williams Candy, Coney Island

Marshmallow Treats and Candy Apples at Williams Candy, Coney Island. May 29, 2013. Photo © Tricia Vita/me-myself-i via flickr

Williams Candy, Coney Island’s last remaining Mom and Pop candy shop since Philips lost their space in Stillwell Terminal and moved to Staten Island, has been on Surf Avenue for 74 years. Their homemade marshmallow treats and candy apples are the quintessential Coney Island dessert after a hot dog at Nathan’s Famous, which is next door. Our favorite is their Caramel Marshmallow Sticks with Toasted Coconut and Chocolate Caramel Marshmallow Sticks with Chocolate Sprinkles! They sell ice cream cones and cotton candy, too.

With Surf Avenue morphing into a mecca for corporate chains and franchises like It’Sugar, Applebee’s and Johnny Rockets, we were happy to see the old-fashioned Williams get a shout out from mega food site The Daily Meal in “24 Best Boardwalks for Food in the U.S.” Fellow Mom & Pops Ruby’s Bar on the Boardwalk and Plaza Mexico Dona Zita on the Bowery also got a mention in the slideshow, which featured Coney Island as number one among 24 boardwalks.

Williams Candy, 1318 Surf Ave, Coney Island, 718-372-0302

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May 13, 2013: Grimaldi’s Rings in Coney Island Comeback with Dreamland Bell

February 16, 2013: Williams Candy Moves Next Door During Post-Sandy Renovation

February 13, 2013: Thor’s Coney Island: Candy Retailer It’Sugar to Open Surf Ave Store

December 19, 2012: Will Coney Island’s Surf Ave Become a Mecca for Franchises?

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The Landmark Childs Building on the Coney Island Boardwalk

The Landmark Childs Building on the Coney Island Boardwalk. February 22, 2013. Photo © Tricia Vita/me-myself-i via flickr

The landmark Childs Building on the Coney Island Boardwalk, which has been in use since January as the Childs Warehouse, a multi-agency program for organizations that need space for Sandy recovery projects, will host a pop-up market this summer. Called the Coney Flea, the seasonal market will operate from mid-June through October, with proceeds to fund post-Sandy recovery programs, according to the organizer’s website.

Rotating spaces with dimensions starting at 8 x 10 feet are being offered to local and regional vendors at weekly, monthly and seasonal rates. The market is expected to be open every Friday, Saturday and Sunday. Vendors can apply online at coneyflea.com:

Vendor spaces range from $120/day to $200/day. Please mention if you are a Coney Island establishment and include details in the form below, and we can offer you a discount. One of the main purposes to opening the market this season is to help bring life back to Coney Island, and create space for businesses, artists and vendors who have not been able to reopen after Hurricane Sandy. We’re opening too, and just cleaned out our 63,000 square foot site. We know it takes a community to recover, and we’re grateful to be part of the recovery process.

Detail of Landmark Childs Building

Detail of Landmark Childs Building on the Coney Island Boardwalk. February 22, 2013. Photo © Tricia Vita/me-myself-i via flickr

“It’s a very special place,” said Dan Compitello of the 1923 Spanish Colonial Revival style building, which was designated a City landmark in 2003. He is overseeing the Coney Flea with a team that he says has a combined total of over 42 years of flea market management experience. Food vendors and arts and crafts vendors from the tri-state area have already reserved spaces, Compitello added. Our impression from talking with him is that Coney Flea will be an artsy, curated marketplace that will activate a landmark and give visitors a reason to stroll westward along the Boardwalk past the new Steeplechase Plaza.

That’s a plus, because despite the fact that Coney Flea is for a good cause we’re not sold on the idea that what Coney Island needs is another flea market. In 2009 and 2011, Thor Equities staged a “Festival by the Sea” of vendors selling tube socks, cellphone accessories, shoes, automotive supplies and cleaning products on lots where amusement rides had previously thrived. Just looking at photos of these previous Coney flea markets induces post-traumatic stress order. There was a smaller, more attractive group of vendors on Stillwell Avenue last year, a dress rehearsal for Joe Sitt’s “Retail Ride of a Lifetime.”

iStar Financial and Stone Harbour Management donate the Child’s Building in-kind to the Childs Warehouse with free rent, utilities and building maintenance. Additional sponsors of the Childs Warehouse are the Mayors Office of Community Affairs, the Brooklyn Long Term Recovery Group, and the Staten Island Long Term Recovery Group. Partners are Transform-US, Occupy Sandy, New York Disaster Interfaith Services, World Cares Center, Metropolitan Council on Jewish Poverty and Resurrection Brooklyn Relief.

Originally built as a Childs Restaurant, one of the country’s first national chains with more than 100 locations in 33 cities, the terracotta palace is set to be restored and developed into an amphitheater and restaurant by 2015. In past years, the building was used as a candy factory beginning in the 1950s and Lola Star’s Dreamland Roller Rink in 2008 and 2009. Today, tourists routinely ask what are “those ruins” on the Boardwalk?

UPDATE September 26, 2013:

Summer is officially over and the flea market never opened. As a commenter said from the get-go: “Word on the street, this project is dead in the water.” Whether the flea market was doomed by permitting issues or complaints to the DOB about the stability of the building is unknown. After Sandy, parts of the facade cracked and began falling off. A sidewalk shed was installed this summer. Childs Warehouse did not reply to queries and their website is currently down.

The City’s plan to convert the former restaurant into an amphitheater for live concerts is now working its way through City Planning and the City Council approval, though it was voted down by the community board. “Clock Ticking on Plan for the Landmark Childs Building,” ATZ, September 25, 2013.

The New Childs Restaurant

The New Childs Restaurant on the Riegelmann Boardwalk, August 1924. Eugene L. Armbruster Collection, New York Public Library

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January 24, 2013: Occupy Sandy’s New Warehouse in Coney Island Landmark

August 24, 2012: New Life for Coney Island’s Terracotta Palace by the Sea

May 16, 2011: Thor’s Coney Island: Aqueduct Flea Vendors Make Dismal Debut

Janaury 8, 2010: Coney Island 2010: Good Riddance to Thor Equities Flopped Flea Market, Hello Rides?

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Jerry, Ball Toss Game

Jerry, Ball Toss Game, Jones Walk. May 29, 2013. Photo © Tricia Vita

Having grown up working behind the counter of Mom’s Balloon Dart and Dad’s Spot Game, I feel a special kinship with game operators. It’s not an easy job, especially when there’s no awning and the sun is setting in your face. If nobody plays your game, you don’t get paid. The Coney Island indie game agents whose portraits are in this photo album are survivors and jacks and jills of all trades. Jerry was a crew member on the Zipper until the ride lost its lease and was shipped to Honduras. Now he runs a ball toss game on Jones Walk and is one of the stars of Zipper, Amy Nicholson’s documentary about the rezoning and redevelopment of Coney Island.

Monica, High Striker. West 12th Street

Monica, High Striker. West 12th Street. August 28, 2012. Photo © Tricia Vita

Monica, the High Striker Queen of Coney, has been on the road with traveling carnivals. In Coney Island, she was displaced several times due to changes in land ownership, yet she always manages to come back. When I worked a game on Jones Walk, Monica was a few doors down. Since then she’s been on the Bowery and is now located on West 12th Street. This is the spunky gal who told a Voice of America reporter last year that independent attractions like hers give Coney Island its soul. “Our spirit will live on long after we’re dead, honey. We are the blood, sweat and tears on the block,” said Monica in a feature about Coney’s amusement parks.

Skin the Wire

Janice, Skin the Wire, West 12th Street, Coney Island. March 24, 2013. Photo © Tricia Vita

What’s the difference between an agent and a clerk? Agents work their own game or for a percentage of the profits rather than an hourly wage. They don’t wear company shirts and hats. They know how to call people in to play and are adept at getting you to play some more. The key to their longevity is making sure everybody walks away happy. One of my favorite signs in Coney Island–now long demolished, but its operator is back– is WIN BIG! BIG! PRIZES FOR THE FAMILY!!!

Roll-A-Coaster

Carolyn, Roll-A-Coaster. West 12th Street, Coney Island. March 24, 2013. Photo © Tricia Vita

Janice and Carolyn work the games of skill on West 12th Street next to the mechanical wonders Miss Coney Island and Coney Island Always and the Coney Island History Project. Roll-A-Coaster and other ingenious games are the creation of Benny Harrison, who should be designated the Wizard of West 12th Street.

Coney Island Arcade

Manny, Coney Island Arcade Games on the Bowery. March 23, 2013. Photo © Tricia Vita

Target the Coney Island Cat and his human, Manny Cohen of Coney Island Arcade and Games, recently left Coney’s Bowery forever. Evicted by the landlord, they moved to Las Vegas. Jimmy Balloons, who operated his Balloon Dart on the Bowery was also displaced and has since reopened on Jones Walk under the Wonder Wheel’s big neon sign.

Jimmy Balloons new Balloon Dart

Jimmy Balloons new Balloon Dart under construction in Coney Island. March 13, 2013. Photo © Tricia Vita

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May 16, 2013: Shooting Gallery Revival in Post-Sandy Coney Island

April 22, 2013: Saying Goodbye to Manny and Target the Coney Island Cat

April 2, 2013: Shoot the Freak Reborn in Coney Island as Shoot the Clown

April 13, 2012: Photo of the Day: Catch 1 Ball Win This Prize

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