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On Saturday, Zamperla’s much-anticipated new Enterprise-style ride, called the Endeavor, is expected to make its public debut in Coney Island, sources tell ATZ. Its inaugural spin is set to coincide with the visit of 400 amusement industry professionals attending Amusement Today‘s 18th Annual Golden Ticket Awards hosted this year by Zamperla at Luna Park and Central Park’s Victorian Gardens.

The prototype ride is already set up on West 15th Street and being inspected by the City’s ride inspector in advance of the weekend. On Wednesday, ATZ friend and beach-goer Eliot Wofse caught the Endeavor going for a test spin in the above video. If the ride looks familiar, the Enterprise was a fave at Coney Island’s Astroland from the 1970s until the early 2000’s when it was sold to New Jersey’s Casino Pier.

The Endeavor has been on Luna Park Coney Island’s map –”Coming Soon! Get ready for an experience that is out of this world” — since the park opened this spring. Sources tell ATZ the prototype has already been sold to a park in warmer climes, where it will go after an initial few weeks of operation in Coney Island. Another Endeavor will be sent to Luna Park in time for its 2016 season, the source said. This year, Luna Park is celebrating its fifth anniversary season with five new rides. The park, which has 29 rides, is also a showroom for Zamperla’s rides, 26 of which were manufactured by the Vicenza, Italy, ride manufacturer.

Zamperla Endeavor

The Endeavor, Zamperla’s new Enterprise-style ride, awaiting its debut at Luna Park. September 7, 2015. Photo © Tricia Vita

The Golden Ticket Awards is a two-day private event known as the Oscars of the amusement industry. The public can watch the Golden Ticket Awards Ceremony, which is being held at Gargiulo’s Restaurant, via an online simulcast beginning at 7:30pm on September 12 at this YouTube link. The ceremony will include Broadway-style entertainment produced by RWS & Associates and the presentation of awards to winners in 40 categories such as “Best Park,” “Most Beautiful Park,” and “#1 Steel Coaster.” At 10:30pm, the event’s big finale will be a fireworks show viewable from the Coney Island Boardwalk, according to Amusement Today. The City has issued a permit for a fireworks display for 9:30pm. The event is weather permitting, of course.

“The unique location of Coney Island is sure to add its own flavor to the event,” Tim Baldwin, Amusement Today‘s Golden Ticket Awards Communications Coordinator, told ATZ. “It will be our largest attendance yet of around 400 industry professionals from around the globe. Attendees are coming from numerous countries that include Sweden, The Ukraine, Germany, Italy, Ireland and more.”

In the meantime, enjoy this spin back in time on Astroland’s Enterprise.

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April 10, 2015: Coney Island 2015: Power Surge and Enterprise-Style Ride Set for Comeback

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enterprise style ride

Screenshot of New Enterprise-style ride set to debut at Luna Park Coney Island via TV Paese Mio

A new Enterprise-style ride called the Endeavor has been on Luna Park Coney Island’s map–“Coming Soon! Get ready for an experience that is out of this world” — and ATZ’s radar since the park opened this spring. But the newly built ride has yet to arrive in Coney and a photo of what it looks like has not been seen till now.

Thanks to a tipster for alerting us to a video tour of Italian ride factories including Zamperla’s Soriani factory, in which the ride is seen in action for about a minute from 2:59 in the video below. ATZ’s source says the new ride is en route to Coney Island, where it is expected to debut within the next six weeks.

What will ride aficionados have to say about the ride experience compared to the classic Enterpise and how long will the operator keep the ride in a vertical spin? The Enterprise, which first came out in 1972, was named after the Star Trek Starship. Manufactured by Huss, the spinning thrill ride was a fave at Coney Island’s Astroland from the 1970s until the early 2000’s when it was sold to New Jersey’s Casino Pier. Lake Compounce, Dorney Park and Strates Shows are among the owners of the 20 or so Enterprises operating in the U.S. today.

At New Jersey’s Meadowlands Fair, ATZ snapped photos of Strates Shows’ Enterprise. It is mesmerizing to watch and an intense thrill to ride. Jersey amusement ride blogger The DoD3, who has ridden both the Strates’ and Astroland Enterprises, had this to say in his review of the ride:

Once secured, the wheel begins to spin until it hits warp speed. Once riders are nice an plastered to the seat, the arm holding the wheel begins to rise up to 87 degrees (basically vertical.) Most Enterprise rides will keep the wheel vertical for less than a minute, however I’ve seen some go for longer. Strates’ Enterprise goes for at least a minute and a half. Astroland’s old Enterprise went for three plus minutes!

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Power Surge Astroland

Zamperla’s Power Surge which debuted in 1999, opened in Astroland in 2001. Photo © The Astroland Archive.

It’s going to be a retro season on the Coney Island Boardwalk. Though not yet officially announced, two rides set to debut in Luna Park’s Scream Zone were once among the must-rides in Astroland Park. Central Amusement International, the park division of ride manufacturer Zamperla, is bringing in a new Power Surge as well as what is believed to be a remake of the classic Enterprise called the Endeavor. The Power Surge will be on West 12th Street adjacent to the Steeplechase coaster while the Endeavor will replace the Boardwalk Flight Sky Coaster.

When Zamp’s Power Surge came to Astroland in time for Fourth of July in 2001, a press release said it was drawing people into the park like a magnet and put on a great show. A photo of the ride was featured on the cover of Time Out New York. “After decades of decay, the weirdly wonderful Coney Island is poised for a comeback” was the intro to the cover story “Fantasy Island.” The Power Surge made its debut in 1999 and remains among the ride manufacturer’s most popular rides.

The Enterprise, which first came out in 1972, was named after the Star Trek Starship. Manufactured by Huss, the spinning thrill ride was a fave at Astroland from the 1970s until the early 2000’s when it was sold to New Jersey’s Casino Pier. Lake Compounce, Dorney Park and Strates Shows are among the owners of the 20 or so Enterprises operating in the U.S. today.

Enterprise at State Fair Meadowlands

Strates Shows’ Enterprise at State Fair Meadowlands 2014. Photo © Tricia Vita via flickr

It’s fun to go back and read what ride aficionados had to say about the full-tilt action of Astroland’s Power Surge and Enterprise.

“This is yet another example of a ride that really benefits from the demonic ride ops of Coney Island,” wrote Steve NY of the Power Surge in Theme Park Critic in 2008. “Most times I come off a Power Surge completely disappointed because the ride just seems so tame while on it; whereas on the ground it looks incredibly intense. However, as I said earlier, Coney Island dished out a ride cycle that lasted over 3 minutes consistently, easily double that experienced on other Power Surges.”

Here’s a video of a Zamperla Power Surge at Australia’s Royal Melbourne Show in 2013:

Last June at New Jersey’s Meadowlands Fair, ATZ snapped photos of Strates Shows’ Enterprise. It is mesmerizing to watch and an intense thrill to ride. Jersey amusement ride blogger The DoD3, who has ridden both the Strates’ and Astroland Enterprises, had this to say in his review of the ride:

Once secured, the wheel begins to spin until it hits warp speed. Once riders are nice an plastered to the seat, the arm holding the wheel begins to rise up to 87 degrees (basically vertical.) Most Enterprise rides will keep the wheel vertical for less than a minute, however I’ve seen some go for longer. Strates’ Enterprise goes for at least a minute and a half. Astroland’s old Enterprise went for three plus minutes!

Related posts on ATZ…

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