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Posts Tagged ‘Grashorn Building’

HBO’s Vinyl Transforms Thor Equities’ Vacant Coney Island Property into 1970s Carnival

Posted in News, tagged Coney Island, Grashorn Building, HBO, Surf Avenue, Thor Equities, Vinyl on August 12, 2015| Leave a Comment »

HBO’s Vinyl brought this portable Ferris Wheel to Thor Equities lot on 12th Street. Photo © Charles Denson. August 11, 2015

Nope, it’s not a mirage. A little Ferris wheel has been set up within sight of Coney Island’s mighty Wonder Wheel! For two days and nights, HBO’s new rock ‘n’ roll series Vinyl has transformed Surf Avenue, including Thor Equities’ long vacant properties, into a 1970s carnival. In prep for Tuesday night’s shoot, a portable Ferris wheel was set up on the West 12th Street lot across from Coney Island USA. The lot has been vacant since the Bank of Coney Island was demolished by Thor in 2010. A vintage sideshow bannerline featuring a gorgeous cavalcade banner by the legendary Fred Johnson was hung from the forlorn-looking Grashorn Building, Coney’s oldest, also owned by Thor. Historian Charles Denson shot these surreal-looking photos on Tuesday afternoon before filming got underway.

The HBO series from Martin Scorsese, Mick Jagger and Terence Winter is set to premiere in 2016. Surf Avenue businesses were reportedly paid several thou each to keep the lights blazing while the production company pulls an all nighter. What a bonanza! Too bad it’s only for a day and a night and the amusements can’t return for real to good ol’ Surf Avenue where they belong.

Vintage sideshow banners emblazon Coney Island’s oldest building, the Grashorn, vacant since 2008. Photo © Charles Denson. August 11, 2015

The only use that the circa 1880’s Grashorn has seen since we started blogging in 2009 was as the Susquehanna Hat Company set for HBO’s Bored to Death (2011) and an office for the production company filming Men in Black 3 (2012).

The Jones Walk side of the Grashorn building has been vacant for several years, as ATZ reported in “The New Coney Island: A Tale of Two Jones Walks.” Why? A business owner who had leased a small stand on the Walk from Thor in 2008 told us in 2009 that the rent had tripled from $8,000 to $24,000. He declined the space and left Coney Island, never to return.

In the summer of 2010, Save Coney Island published renderings showing the potential of the building if restored, but their plan to create a Coney Island Historic District along Surf Avenue was crushed by Thor CEO Joe Sitt’s demolition of all but one of his historic buildings. Only the Grashorn remains. And apparently only HBO and Hollywood can afford the rent.

Vintage sideshow banners on Coney Island’s oldest building, owned by Thor Equities. Photo © Charles Denson. August 11, 2015

Thor’s Coney Island: Weekend Work for Hazmat Men

Posted in historic preservation, Real Estate, Uncategorized, tagged Coney Island Rezoning, demolition, Grashorn Building, Henry Grashorn, oldest building, Surf Avenue, Thor Equities on December 8, 2013| Leave a Comment »

Guys in Hazmat suits doing interior demo work at Thor Equities-owned building at 1106 Surf Ave, December 7, 2013. Photo by Anonymouse via Amusing the Zillion

On Saturday, we were alarmed to receive a call about men in hazmat suits starting interior demolition on Thor Equities-owned Grashorn, Coney Island’s oldest building. Asked by a pedestrian if there was danger, a worker replied they were doing demolition. The work continued through the weekend. A dumpster in front of the building filled up with sheetrock, ductwork insulation, and mattresses. There are no permits posted, nor are there any work permits on the DOB website for the buildings at 1102-1106 Surf Avenue. Anonymous tipsters sent us these photos.

Last month ATZ posted “Rumor Mill Says Coney’s Oldest Building To be Demolished” (ATZ, November 15, 2013). Was the Rumor Mill right? As it turns out, the demo crew was working next door to the Grashorn building where Henry Grashorn’s hardware store was in the 1880s. They are doing interior demo in the neighboring space that was G. Grashorn’s Groceries. The buildings also housed the Grashorn family’s hotel but due to alterations to the facade were not considered eligible for landmarking by the City’s Landmark’s Commission.

Thor Equities-owned buildings on Surf Ave, December 7, 2013. Photo by Anonymouse via Amusing the Zillion

We’ll look into the matter of the permits this week. In the past, there’s been a lag on updates to the DOB site. In 2010, Thor’s teardown of the Henderson Music Hall caught people by surprise as the asbestos abatement that preceded the demo got underway. Also without any permits posted, it should be noted.

The storefronts at 1106 Surf Avenue are newly vacant, having been occupied by Gameworld arcade, a pina colada stand and other concessions for the past four seasons. The neighboring Grashorn building at 1102-1104 Surf Avenue, which also has frontage on Jones Walk, has been vacant since 2008 as ATZ reported in “The New Coney Island: A Tale of Two Jones Walks” (ATZ, Sept. 2, 2013).

The Grashorn no longer has a C of O after having been gutted, though it looked great as the Susquehanna Hat Company in an episode of HBO’s Bored to Death in 2011. Save Coney Island has published renderings showing the potential of the building if restored. Henry Grashorn was a founding director of the Bank of Coney Island, the Mardi Gras Association and the Coney Island Church and Rescue Home. His hardware store catered to Coney Island’s amusement businesses for six decades and the building later housed shooting galleries, arcades, and cotton candy and taffy stands.

Dumpster at Thor Equities Building on Surf Ave, Coney Island. December 7, 2013. Photo by Anonymouse via Amusing the Zillion

In addition to the Henderson, Thor CEO Joe Sitt demolished two other historic Surf Avenue properties–the Bank of Coney Island and the Shore Hotel in 2010, after his lots on the south side of Surf were rezoned by the city for 30 story hotels. Only the buildings that once housed the Grashorn hardware and grocery store remain. If Coney Island’s oldest is going down to become another empty lot to add to Joe Sitt’s collection of empty lots in Coney Island, it won’t happen unnoticed. We promise to make a lot of noise.

Thor Equities purchased the Grashorn (1102-1104 Surf Ave.) for $1.4 million in 2005 and the adjacent building at 1106 for $2.2 million in 2006, according to Property Shark.

UPDATE December 9, 2013:

Sources say the FDNY inspected the building last week and the property owner was fined and required to clean the fire hazard caused by squatters. Squatters have been living there since at least 2010. It takes the FDNY to get Thor to maintain their property and keep it safe? The public cannot access the FDNY’s database but has to put in a request for a search which takes 10 days and costs 10 bucks. Betcha 20 we’ll have more info from the Rumor Mill sooner than that!

Thor Equities-owned buildings at 1102-1106 Surf Ave, Coney Island. December 7, 2013. Photo by Anonymouse via Amusing the Zillion

Rumor Mill Says Coney’s Oldest Building To be Demolished

Posted in News, Real Estate, Redevelopment, tagged arcade, Game World, Gameworld, Grashorn Building, Jones Walk, Thor Equities on November 13, 2013| 4 Comments »

For the past two weeks, the Coney Island Rumor Mill has been abuzz with the rumor that Thor Equities-owned Grashorn Building, Coney Island’s oldest structure, is set to be demolished. Though you’d never guess to look at it today, the building dates back to the 1880s and predates Coney’s first amusement parks, which were built in the 1890s.

We can’t confirm the rumor, there’s no demolition order for 1104 Surf on the DOB’s website. Thankfully. Not yet. But we’d be remiss not to mention it. In the past, there’s been a lag on updates to the DOB site when for example, Thor’s teardown of the Henderson Music Hall at the end of the 2010 season caught people by surprise as the asbestos abatement that preceded the demo got underway.

Grashorn Building in 1969. Photo © Charles Denson via Coney Island History Project

The Grashorn rumor started as Gameworld moved out of their Surf Avenue storefront, where the arcade had relocated the year after losing their spot in the then soon-to-be demolished Henderson Building. Known as Faber’s Fascination because of the vintage bare bulb sign from the earlier Fascination parlor, the Henderson arcade was one of the few businesses open year round in Coney Island’s amusement district. Not only are there no year-round arcades in Coney Island today, there are signs on Thor’s new building touting “ARCADE” where there is nothing but retail space for rent.

After auctioning off some of the Gameworld arcade machines, owner Carl Muraco moved the rest to a newly leased space on the Bowery. Owned by Jeff Persily, the location is next-door to the lot where Coney Island Arcade was before it burned down in 2010. Gameworld is expected to reopen next season.

In June 2010, Save Coney Island’s rendering imagined what the Grashorn could become if it was preserved, restored and reused. Via SaveConeyIsland.net

The Jones Walk side of the Grashorn building has been vacant since 2008, as ATZ reported in “The New Coney Island: A Tale of Two Jones Walks.” In the summer of 2010, Save Coney Island published renderings showing the potential of the building if restored, but their plan to create a Coney Island Historic District along Surf Avenue was crushed by Sitt’s demolition of all but one of his historic buildings. Only the Grashorn remains.

Originally Henry Grashorn’s hardware store, the Grashorn building later housed shooting galleries, arcades, and cotton candy and taffy stands. Considered too “altered” to win landmark protection by the City’s Landmarks Preservation Commission, the vacant, deteriorating building has been a victim of the continuing decimation of the amusement area by Thor CEO Joe Sitt. It may not survive in the New Coney Island. Demolition by neglect?

UPDATE December 9, 2013:

On Saturday, we were alarmed to receive a call about men in hazmat suits starting interior demolition on Thor Equities-owned Grashorn. Asked by a pedestrian if there was danger, a worker replied they were doing demolition. As it turns out, the demo crew was working next door to the Grashorn building where Henry Grashorn’s hardware store was in the 1880s. They are doing interior demo in the neighboring space that was G. Grashorn’s Groceries. The work continued through the weekend. There are no permits posted, nor are there any work permits on the DOB website for the buildings at 1102-1106 Surf Avenue. Anonymous tipsters sent us these photos:
“Thor’s Coney Island: Weekend Work for Hazmat Men,” ATZ, December 8, 2013