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Magic Gyro

Magic Gyro to Reopen in Stillwell Terminal. Photo © Tricia Vita via flickr

A trio of big name businesses originally hoping to open in Coney Island by Mermaid Parade Day, which marks the start of summer, have now set their sights on July and in one case August. Wahlburgers, IHOP, and Boston Beer Corp’s Coney Island Brewery have held job screenings but remain under construction.

Amid the influx of new businesses, there is one that is returning to its Stillwell Terminal store more than 2-1/2 years after being devastated by Hurricane Sandy! Coney Island Gourmet, a Mom & Pop owned by Turkish Americans, is being renovated and expected to reopen as Magic Gyro in July. When ATZ reviewed the store in August 2012, it had a corner kitchen and a “Magic Gyro” sign on the Stillwell Avenue facade. In addition to chicken and veal sandwiches and entrees served with rice and salad, the menu offered falafel, hummus, babganoush, haydari (yogurt flavored with garlic, herbs and olive oil) and stuffed vine leaves, all very reasonably priced. The store will no longer feature a food shop and is being renovated as a restaurant.

Coney Island Brewery

Coney Island Brewery on Surf Ave in MCU Park Building

At 1904 Surf Avenue, the Coney Island Brewing Company, whose craft beers celebrate the iconography of Coney Island, hopes to officially open its doors in mid-July. The brewery is located in a retail space on the outside of MCU Park adjacent to Peggy O’Neill’s. “We’re excited about the opportunity,” Kathleen Barnes of the Coney Island Brewing Company told ATZ earlier this year. She said they’re planning to have a tasting room, retail space, a community center, and tours of the brewing process. Draft beers will be sold in growlers. Retail items include Coney beer-themed tap handles, coolers, beach towels, T-shirts and trucker hats. The line of Coney Island beers was relaunched in 2013 after being sold to Alchemy & Science, a division of Boston’s Samuel Adams.

Further east on Surf Avenue, across from Luna Park, the construction of IHOP in a 5,400-square-foot store has been delayed by the slow approval process for building department permits. “While waiting patiently the franchisee is going forward with his soft core work. He should be open late August,” says Joe Vitacco, who leased the space to the pancake franchise in February.

Wahburger's

Under Construction: Wahlburgers in Coney Island. June 13, 2015. Photo © Tricia Vita

Meanwhile, in Thor Equities “Retail Ride of A Lifetime” building on Stillwell, a quick peek inside Wahlburger’s Coney Island shows the 6,800 square foot Wahlburgers franchise to be far from finished. Asked when the celebrity restaurant would open a worker said, “Next month, by the Fourth of July.” The latest post on the eatery’s Facebook page says “The family is coming to town,” referring to actors Mark and Donnie Wahlberg and Chef Paul Wahlberg. The most recent photo is a snapshot of the view from their rooftop dining area. Can the A&E crew be far behind? Season 4 of Wahlburgers premieres on July 15.

UPDATE June 17, 2015:

The reality show comes to Coney! Wahlburgers Coney Island sent out an invite from the Wahlberg family to a private VIP Preview and Ribbon Cutting on June 23rd.

Wahlburgers

Related posts on ATZ…

May 28, 2015: Coney Island Openings & Closings: Power Surge, Arcade, Rainbow Shops, Vintage Shooting Gallery

May 14, 2015: Coney Island 2015: Red Doors Bar & Grill Opens on North Side of Surf Ave

April 27, 2015: Coney Island 2015: Update on Wahlburgers, Temporary Fair at Thor’s Vacant Lots

April 10, 2015: Coney Island 2015: Power Surge and Enterprise-Style Ride Set for Comeback

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The Red Doors Bar & Grill

The Red Doors Bar & Grill, 1205 Surf Avenue, Coney Island. May 13, 2015. Photo © Tricia Vita

Coney Island’s new Red Doors Bar & Grill opened its doors for drinks for the first time on Wednesday. ATZ sampled a raspberry lemonade (minus the vodka) from their cocktail menu. Restaurant consultant Gina Weinstein has put together a new menu and “cool, tattooish” decor mixing industrial design with posters of old Coney Island for this space on Surf Avenue near West 12th Street. Unlike many of the recently opened or soon-to-open eateries in Coney Island, it’s neither a chain nor a franchise! Red Doors’ owner Oleg says he expects the restaurant will open Memorial Day weekend.

The Red Doors Bar & Grill

Industrial design and posters of old Coney Island at The Red Doors Bar & Grill, May 13, 2015. Photo © Tricia Vita

Menu selections include fresh baked pretzels with spicy beer mustard, pulled pork sliders, chicken quesadilla, buffalo chicken spring rolls, Caesar salad, a variety of burgers, fries, beer battered onion rings, and donuts made to order.

For vegetarians, there’s veggies and hummus: “Balsamic grilled asparagus, red pepper, portobello, carrots, purple cabbage, roasted red pepper hummus. served with warm tortillas.”

Raspberry lemonade

Raspberry lemonade at Red Doors Bar & Grill, May 13, 2015. Photo © Tricia Vita

The new Mom & Pop joins Grimaldi’s Pizzeria, Applebee’s, Subway Cafe, Dunkin Donuts and Surf 12 Nightclub on the north side of Surf. IHOP, Checkers and Johnny Rockets franchises are under construction.

This location at 1205 Surf Avenue was formerly Bratva Bar and Coney Island Bar & Grill, which closed last year.

Red Doors Bar & Grill

Red Doors Bar & Grill logo features the famous Steeplechase Funny Face and the Wonder Wheel

Related posts on ATZ…

April 30, 2015: Thor Equities Recruits Jeffrey Deitch, Dan Biederman & Smorgasburg to Dress Up Vacant Coney Lot

April 27, 2015: Coney Island 2015: Update on Wahlburgers, Temporary Fair at Thor’s Vacant Lots

April 21, 2015: Coney Island 2015: New York Air Show Set For August 29-30

January 29, 2015: Coney Island 2015: Subway Cafe, Sushi Lounge, IHOP, Checkers, Johnny Rockets

Read Full Post »

Wahlburgers

Slated to open this summer, Wahlburgers will have a rooftop overlooking Thor’s Stillwell lots. April 18, 2015. Photo © Tricia Vita

Last week, Wahlburgers released details of the 6,800 square foot franchise restaurant currently under construction in Coney Island and slated to open this summer. Eater dubbed it “a massive indoor/outdoor extravaganza.” Rooftop patio dining with a retractable glass roof sounds spectacular but it’s a stretch to say Wahlburgers “will overlook Coney Island’s famous boardwalk and beach” as the pr copy claims.

Located in Thor Equities’ retail building on Stillwell Avenue across from Nathan’s, the celebrity burger palace overlooks the Bowery and Thor CEO Joe Sitt’s long-vacant lots. That’s why we’re betting the rumors that began in November and continued this year about attractions coming to those lots for the summer are indeed true.

Wahlburgers

Architectural Rendering of Wahlburgers in Coney Island

Sources have told ATZ that Thor’s lots will host food and merch in 20 trailers. Rides and other attractions are now said to be part of the mix. Ironically there was an entire amusement park including bumper boats and a miniature golf course there before Joe Sitt bought the property in 2006 and promptly turned it into “Thor Equities Corridors of Blight.” The last time a carnival was here was 2012. The lots remained vacant in 2014 as well as in 2010 and 2013, when the City issued a stop-work order on a permit for “temporary parking for the amusement district.”

MegaWhirl

Prototype MegaWhirl ride, abandoned after the 2012 season and damaged by Hurricane Sandy, is finally being demolished. April 25, 2015. Photo © anonymouse via AmusingtheZillion

While the DOB has yet to issue permits for a “temporary fair,” the property is being prepped in earnest. Last week, the MegaWhirl ride, abandoned after it debuted here in 2012 and was damaged by Hurricane Sandy, was being demolished and tossed in a dumpster. Underground electric utilities were installed last month and the Bowery was cleared of concession trailers adjacent to the lot.

ATZ’s first post back in December about the celebrity burger franchise opening in Coney Island and subsequent updates continue to be as popular as posts about Friday night fireworks! That makes us think it’s going to be a magnet for some of Mark Wahlberg’s 15+ million Facebook fans. The Wahlburgers restaurants are the backdrop for the A&E TV reality series about Mark, Donnie and Paul Wahlberg’s adventures in the burger business. This summer’s opening of the Coney Island location is being scripted into the show. The original opening date of early May has been pushed back to June.

Wahlburgers

Signage on Wahlburgers currently under construction in Coney Island. Photo © Tricia Vita

UPDATE May 6, 2015:

Thor Equities has recruited Jeffrey Deitch, art advisor and former director of the Museum of Contemporary Art (MOCA) in Los Angeles, and food vendors from Brooklyn’s Smorgasburg to help activate one of their long vacant lots in Coney Island. Biederman Redevelopment Ventures (BRV), the consulting firm run by Bryant Park’s Dan Biederman, was hired by Thor to develop events and programming for and manage the lot as well as the one on the east side of Stillwell There will also be a music stage with live performances throughout the summer. (Thor Equities Recruits Jeffrey Deitch, Dan Biederman & Smorgasburg to Dress Up Vacant Coney Lot, ATZ, April 30, 2015).

Biederman will also manage a second long-vacant lot, on the east side of Stillwell Avenue, across from Coney Walls. “Our programming is still in flux, though we hope to announce some exciting things next week,” Ben Donsky, BRV’s senior project manager, told ATZ. “There will probably be performances on both lots. Gordon Lee of El Dorado is going to be putting up midway games along the Bowery.”

Related posts on ATZ…

April 10, 2015: Coney Island 2015: Power Surge and Enterprise-Style Ride Set for Comeback

February 13, 2015: Coney Island 2015: IHOP Franchisee Signs Lease for 5,400-Square-Foot Surf Ave Store

January 29, 2015: Coney Island 2015: Subway Cafe, Sushi Lounge, IHOP, Checkers, Johnny Rockets

December 5, 2014: Wahlburgers Burger Franchise to Open in Coney Island

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